Peace Club gives soccer coaches a system of values which is simple to deliver, carefully laid out for the coaches to pass on to the young players. Not in a class room, but out there during practice. Simple values, but relevant. Universal values which are recognized around the globe. They are common to all cultures, all religions. In this sense soccer can be truly global when the world's soccer players embody these universal values. They are even popular and accepted in countries where a "competing" world religion may be outlawed. These are values found within the game itself.... they lead the players to aspire for excellence, both personal and on the team, but also for excellence in society. Not only technical skills, but excellence in character. Peace is not a blissed-out paradise. Peace is active, engaged, a place for competition, but where there is responsibility for behavior and respect for people. I have been working in this area for 10 years. Peace Club is the best opportunity yet to deliver a much needed values education to soccer youth and to bring steady influence to the world of soccer. The banner of play soccer make peace has proved to be hugely successful. The first step was to hold tournaments which brought former antagonists to play together and encouraged new conversations and steps toward reconciliation. The second step is education. Peace Club trains the trainers: the coaches. Coaches typically dedicate long hours, often voluntary or with little pay, to pass on their passion for soccer to young players, girls and boys, who love to play. The PEACE CLUB values help them do that. Those coaches usually remain in coaching for 5, 10, 15 years and longer. They are committed. Help me to help them. Let's shift the culture.