World Map of Direct Marketing Regulations

Navigate emarketing and telemarketing compliance laws across the globe.

Scroll over and click on any available location or select from the list of countries and states below:

Disclaimer

The information provided herein is intended solely for the purpose of directing viewers to relevant laws and legal resources and does not constitute legal advice and should not be relied upon as such. This resource does not intend to specifically target any specific jurisdiction(s), for the purposes of marketing or otherwise. We make no representations or warranties of any kind, express or implied, regarding the completeness, accuracy, reliability, or suitability of the information for any particular purpose. Any reliance placed on the information presented is strictly at your own risk. In no event shall Lusha or any of our affiliates, agents, or employees be liable for any direct, indirect, incidental, special, or consequential damages arising out of or in any way connected with the use of the information provided, or the inability to use such information, even if we have been advised of the possibility of such damages. By using this resource, you acknowledge and agree to the above disclaimer, and you understand that the information provided here should not be considered a substitute for professional legal advice specific to your situation.

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California

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM, CCPA, CPRA	TCFAPA, TCPA, TCPA Regs, ADL, UCL, TSL, TSR, CCPA, CPRA
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	The US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM, CCPA, CPRA

TCFAPA, TCPA, TCPA Regs, ADL, UCL, TSL, TSR, CCPA, CPRA

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

The US operates a national DNCR.

Colorado

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM, CPA	TCFAPA, TCPA, TCPA Regs, TSR, CPA
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	CO operates a state-specific NCL. US operates a national DNCR. Note: Callers must abide by both state and federal lists.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM, CPA

TCFAPA, TCPA, TCPA Regs, TSR, CPA

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

CO operates a state-specific NCL.
US operates a national DNCR.
Note: Callers must abide by both state and federal lists.

Delaware

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Florida

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM, FIPA	TCFAPA, TCPA, TCPA Regs, TSR, FTA, TSL
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	FL operates a state-specific DNCL. US operates a national DNCR. Note: Callers must abide by both state and federal lists.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM, FIPA

TCFAPA, TCPA, TCPA Regs, TSR, FTA, TSL

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

FL operates a state-specific DNCL.
US operates a national DNCR.
Note: Callers must abide by both state and federal lists.

New Jersey

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

New York

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Wyoming

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service. Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service.

Note: There is no legal requirement to comply.

US operates a national DNCR.

Wisconsin

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service. Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service.

Note: There is no legal requirement to comply.

US operates a national DNCR.

Washington

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Texas

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service. Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service.

Note: There is no legal requirement to comply.

US operates a national DNCR.

Arizona

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service. Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service.

Note: There is no legal requirement to comply.

US operates a national DNCR.

Alaska

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Alabama

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Arkansas

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Connecticut

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

District of Colombia

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: No legal requirement to comply	US operates a national DNCR

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: No legal requirement to comply

US operates a national DNCR

Georgia

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: No legal requirement to comply	US operates a national DNCR

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: No legal requirement to comply

US operates a national DNCR

Hawaii

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Iowa

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Idaho

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Illinois

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Indiana

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Kentucky

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Kansas

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Louisiana

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Maryland

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Massachusetts

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Maine

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Michigan

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Minnesota

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Missouri

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Mississippi

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Montana

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

North Carolina

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

North Dakota

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Nebraska

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

New Hampshire

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

New Mexico

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Nevada

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Ohio

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Oklahoma

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Oregon

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Pennsylvania

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Rhode Island

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

South Carolina

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

South Dakota

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Tennessee

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Utah

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Virginia

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

Vermont

USA Federal

	Emarketing	Telemarketing
Governing Laws	CAN-SPAM	TCFAPA, TCPA, TCPA Regs, TSR
Consent Requirements	Consent is not required for a generic business email, individual business email, or a private email (recruitment).	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Direct Marketing Association offers the Email Preference Service Note: There is no legal requirement to comply.	US operates a national DNCR.

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service

Note: There is no legal requirement to comply.

US operates a national DNCR.

West Virginia

USA Federal

Emarketing

Telemarketing

Governing Laws

CAN-SPAM

TCFAPA, TCPA, TCPA Regs, TSR

Consent Requirements

Consent is not required for a generic business email, individual business email, or a private email (recruitment).

Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.

Opt-Out/DNC List

Direct Marketing Association offers the Email Preference Service.

Note: There is no legal requirement to comply.

US operates a national DNCR.

Argentina

Last updated August 1st 2023	Emarketing	Telemarketing
Governing Laws	CPL, NCCC, FTD, RFA, MF, AR, PR, CR, PDP, PDPR	DNCR, DNCRD, PDP, FTD, CPL, CCC
Consent Requirements	Consent is required for generic business email, individual business email, and private email (recruitment).	Consent is required for B2C and B2B cold phone calls unless a prior relationship exists*
Opt-Out/ DNC List	Nollame	Nollame
*Prior relationship exception: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time.

Australia

Emarketing

Telemarketing

Governing Laws

Spam Act; Spam Regulations 2021 (supersedes the Spam Regulations 2004 which are still applicable to an electronic message sent before 1 April 2021); Privacy Act; How to comply with the Spam Act provided by ACMA

Note: Spam Act takes precedence over the rules on direct marketing under the Privacy Act.

DNC Register Act; DNC Regulations; Telecoms Standard. ACMA is the independent commonwealth statutory authority, provided regulatory guidance on how to use the Register.

Consent Requirements

Consent is required (express or inferred) for generic business email, individual business email and private email (recruitment).

If an individual ‘conspicuously’ publishes their information, it can be assumed this was done with consent and that they have consented to receive messages relevant to their business or role. ‘Designated commercial electronic messages’ exception applicable (refer to Spam Act).

Prior consent is not required for B2B cold phone calls.

Prior consent is required for B2C cold phone.

Consent is not required if it is a ‘designated telemarketing call’.

Opt-Out/DNC List

Not applicable

The DNC Register Act is the legislation that governs the Registry.

Austria

Updated August 1st 2023	Emarketing	Telemarketing
Governing Laws	TKG 2021; DSG; ECG; Media Act; Trading Regulations 1994; GDPR; ePrivacy Directive and equivalent laws	TKG 2021; DSG; ECG; Media Act; Trading Regulations 1994; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent^ is required for generic business email, individual business email, and private email (recruitment), unless: A prior relationship exists* Message is not sent for direct marketing purposes Message is addressed to fewer than 50 recipients ^Note: Double opt-in may be required	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	ECG list; WKO general opt-out list (not applicable to B2B)	Not applicable
*Prior relationship exception: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time.

Bahrain

	Emarketing	Telemarketing
Governing Laws	Law on the Protection of Personal Data; Bahrain Penal Code	Law on the Protection of Personal Data; Bahrain Penal Code
Consent Requirements	Consent is required for generic business email, individual business email, and private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Bangladesh

	Emarketing	Telemarketing
Governing Laws	The Constitution; Penal Code; ICT Act; Consumers’ Rights Protection Act; and The Digital Security Act	The Constitution; Penal Code; ICT Act; Consumers’ Rights Protection Act; and The Digital Security Act
Consent Requirements	Consent is required for generic business email, individual business email, and private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Belarus

	Emarketing	Telemarketing
Governing Laws	Advertising Law; Law of May 7th 2021; Information Law; Media Law	Advertising Law; Law of May 7th 2021; Information Law; Media Law
Consent Requirements	Prior consent is required for generic business email, individual business email and private email (recruitment) unless the exceptions set out in Article 6 of the Law of May 7th 2021 are applicable.	Prior consent is required for generic business email, individual business email and private email (recruitment) unless the exceptions set out in Article 6 of the Law of May 7th 2021 are applicable.
Opt-Out/DNC List	Not applicable	Not applicable

Belgium

	Emarketing	Telemarketing
Governing Laws	Act of July 30th 2018; the Code of Economic Law; the Royal Decree of April 4th 2003; Act of 2003; GDPR; ePrivacy Directive and equivalent laws	Act of July 30th 2018; the Code of Economic Law; the Royal Decree of April 4th 2003; Electronic Communications Act; Act of July 25th 2012 GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for generic business email. Consent is required for individual business email (if containing personal name), and private email (recruitment) unless a prior relationship exists*	Consent is not required for B2C and B2B cold phone calls. Consent is required if calls are made using automated calling systems.
Opt-Out/DNC List	Not applicable	Private Do Not Call Me database managed by Do Not Call Me ASBL/vzw. Telemarketers must purchase a license to gain access to the database.
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Botswana

	Emarketing	Telemarketing
Governing Laws	The Data Protection Act; The Electronic Communications Act; The Electronic Communications Act Regulations; The Authority Act; The Consumer Protection Act	The Data Protection Act; The Electronic Communications Act; The Electronic Communications Act Regulations; The Authority Act; The Consumer Protection Act
Consent Requirements	Consent is not required for generic business email, individual business email, and private email (recruitment).	Consent is not required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Brazil

Emarketing

Telemarketing

Governing Laws

Consumer Protection Code; LGPD; Brazilian Internet Act; CAPEM

Consent Requirements

Consent is not required for generic business email.

Consent is required for an individual business email, and private email (recruitment) unless there is previous and unequivocal authorization (opt-in) or based on a pre-existing commercial or social relationship with the sender (soft opt-in).

Consent is required for B2C and B2B cold phone calls.

Opt-Out/DNC List

Not applicable

PROCON-SP; National Do Not Disturb List; Various Brazilian states have also implemented similar legislation and do-not-call registries, such as São Paulo, Paraná, Espírito Santo, Minas Gerais, Paraíba, Maranhão, Mato Grosso do Sul, Rio Grande do Sul, Santa Catarina, Ceará, Alagoas.

British Virgin Islands

	Emarketing	Telemarketing
Governing Laws	DPA	DPA
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment), subject to the exception set out in Sections 9(a) and 22(1) of the DPA.	Consent is required for B2C and B2B cold phone calls, subject to the exception set out in Sections 9(a) and 22(1) of the DPA.
Opt-Out/DNC List	Not applicable	Not applicable

Bulgaria

	Emarketing	Telemarketing
Governing Laws	Data Protection Act; Electronic Commerce Act; Electronic Communications Act; Consumer Protection Act; GDPR; ePrivacy Directive and equivalent laws	Data Protection Act; Electronic Commerce Act; Electronic Communications Act; Consumer Protection Act; Distance Marketing of Financial Services Act; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business or individual email (if clearly and unambiguously identified as unsolicited) Consent is required for private email (recruitment) unless a prior relationship exists.*	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Registrar of the KZP	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Cambodia

	Emarketing	Telemarketing
Governing Laws	ECL, Constitution, Civil Code, Criminal Code, CCP	ECL, Constitution, Civil Code, Criminal Code, CCP
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Canada

	Emarketing	Telemarketing
Governing Laws	CASL, PIPEDA, Regs Applicable to Quebec: CPA, PSA, PPI, PPIA	Telecom Act, PIPEDA, CRTCUTR Applicable to Quebec: CPA, PSA, PPI, PPIA
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment), unless: A prior relationship exists* Message concerns the activities of the organization to which the message is sent Transactional messages (Section 6(6) CASL Situations outlines in Section 3-4 of the Regs Recipient has made their email address publicly available and (a) the publication does not include a statement that the individual does not want to receive marketing messages and (b) the message is relevant to the individual’s business or functions in a business or official capacity	Consent is not required for B2C and B2B cold phone calls, unless individual is listed on the national do-not-call registry or if there is an existing business relationship arising from the purchase or lease of goods or services within 18 months immediately before call is made Must provide opportunity to opt-out
Opt-Out/DNC List	Not applicable	Canada operates a National DNCL
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services within previous 2 years; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Cayman Island

	Emarketing	Telemarketing
Governing Laws	DPA, DPR	DPA, DPR
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email, and private email (recruitment) unless a prior relationship exists.*	Consent is required for B2C and B2B cold phone calls unless prior relationship exists.*
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Chile

Emarketing

Telemarketing

Governing Laws

PCR, PPL, PPD Bill

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email, and private email (recruitment) unless email is available via public source.

Consent is required for B2C and B2B cold phone calls unless number is available via public source.

Opt-Out/DNC List

DND

China

Emarketing

Telemarketing

Governing Laws

PIPL; Civil Code; Advertising Law; Consumers Protection Law; Minors Protection Law

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email, and private email (recruitment) (express or inferred).

Consent is not required for B2B cold phone calls.

Consent is required for B2C cold phone calls.

Opt-Out/DNC List

Not applicable

Colombia

	Emarketing	Telemarketing
Governing Laws	SLPPD, Decree, CPR, CCA	SLPPD, Decree, CPR, CCA
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Costa Rica

	Emarketing	Telemarketing
Governing Laws	CCP, EDCCP, PPD, ED, EDA, DCSED, TED, EDPPC, RDPL	CCP, EDCCP, PPD, ED, EDA, DCSED, TED, EDPPC, RDPL
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment) unless available via public source.	Consent is required for B2C and B2B cold phone calls unless available via public source.
Opt-Out/DNC List	Not applicable	Not applicable

Croatia

	Emarketing	Telemarketing
Governing Laws	IGDPR, LEC, CPA, EPD, GDPR; ePrivacy Directive and equivalent laws	DNDRR, IGDPR, LEC, CPA, EPD, GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for generic business email. Consent is required for individual business email, and private email (recruitment) unless a prior relationship exception exists.*	Consent is not required for B2C and B2B cold phone calls. Consent is required if calls are made using automated calling systems.
Opt-Out/DNC List	Not applicable	Hakom
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Cyprus

	Emarketing	Telemarketing
Governing laws	Law 125(I) of 2018; Law of 2004 112(I)/2004; Order 2005; Order 2018; GDPR; ePrivacy Directive and equivalent laws	Law 125(I) of 2018; Law of 2004 112(I)/2004; Order 2005; Order 2018; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for generic business email, individual business email, and private email (recruitment) unless prior relationship exists*	Consent not required for B2C and B2B cold phone calls, unless through the use of automated calling systems
Opt-out/DNC list	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that he/she can opt-out at any time

Czechia

	Emarketing	Telemarketing
Governing Laws	Electronic Communications Act; Electronic Communications Amendment Act; Act No. 110/2019 Coll.; Information Society Services Act ; GDPR; ePrivacy Directive and equivalent laws	Consumer Protection Act; Electronic Communications Act; Electronic Communications Amendment Act; Act No. 110/2019 Coll.; Information Society Services Act; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for generic business email, individual business email, and private email (recruitment) unless a prior relationship exists.*	Consent is required for B2C and B2B cold phone calls.
Opt-Oout/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Denmark

	Emarketing	Telemarketing
Governing Laws	Data Protection Act; Marketing Practices Act ; GDPR; ePrivacy Directive and equivalent laws	Data Protection Act; Marketing Practices Act; Consumer Contracts Act; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment) unless a prior relationship exists.*	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Robinson List administered by the CPR and the CVR for companies
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

El Salvador

	Emarketing	Telemarketing
Governing Laws	CPL, ECL	CPL, ECL
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Estonia

	Emarketing	Telemarketing
Governing Laws	LOA; ECA; ISSA; PDPA; EPD; GDPR; ePrivacy Directive and equivalent laws	LOA; ECA; ISS; PDPA; EPD; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email, and private email (recruitment) unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls. Consent is required for automated calls or if a prior relationship exists.* Opt-out regime is applicable.
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Egypt

Emarketing

Telemarketing

Governing Laws

Anti-Cybercrime Law; Consumer Protection; Law on the Protection of Personal Data; Media Law; SCMR Licenses Decree; Health Products Advertisement Law

Telecommunication Law; Consumer Protection Law; The Law on the Protection of Personal Data; Penal Code; Health Products Advertisement Law

Consent Requirements

Consent is required for a generic business email, individual business email, and private email (recruitment).

Exceptions exist under Article 6 of the Law on the Protection of Personal Data

Consent is required for B2C and B2B cold phone calls.

Exceptions exist under Article 6 of the Law on the Protection of Personal Data

Opt-Out/DNC List

Not applicable

Finland

	Emarketing	Telemarketing
Governing Laws	DPA; PPEC; ISC; CPA EPD ; GDPR; ePrivacy Directive and equivalent laws	DPA; PPEC; ISC; CPA EPD ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email, and private email (recruitment) unless a prior relationship exists.* Consent is not required if marketed product/service is substantially related to the person’s work duties. Must provide an opportunity to opt-out.	Consent is not required for B2C and B2B cold phone calls. Consent is required if calls are made using automated calling systems. Consent is not required if marketed product/service is substantially related to the person’s work duties. Must provide an opportunity to opt-out.
Opt-Out/DNC List	Not applicable	DMA/ASML
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

France

	Emarketing	Telemarketing
Governing Laws	Communications Code; Consumer Code; Data Protection Act ; GDPR; ePrivacy Directive and equivalent laws	Communications Code; Consumer Code; Data Protection Act ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. Consent is required for individual business email, and private email (recruitment) unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems (not required for B2B).
Opt-Out/DNC List	Not applicable	Bloctel is operated by Opposetel
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Germany

	Emarketing	Telemarketing
Governing Laws	BDSG; UWG; Draft ePrivacy Regulation; Misleading Advertising Directive; BGB ; GDPR; ePrivacy Directive and equivalent laws	Electronic Communications and Network Services Directive; TKG; TTDSG; BDSG; UWG; Draft ePrivacy Regulation; Misleading Advertising Directive; BGB ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	^Consent is required for a generic business email, individual business email, and private email (recruitment) unless a prior relationship exists.* ^Note: Double opt-in may be required	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	No official opt-out list however, refer to Robinson lists of the advertising industry (no legal obligation to check against such lists).	No official opt-out list however, refer to Robinson lists of the advertising industry (no legal obligation to check against such lists). BNetzA list of numbers deactivated because of misuse within the previous 6 months.
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Greece

	Emarketing	Telemarketing
Governing laws	Telecommunications Law; Data Protection Law; Law 2472/1997; GDPR; ePrivacy Directive and equivalent laws	Telecommunications Law; Data Protection Law; Law 2472/1997; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	^Consent is required for generic business email, individual business email, and private email (recruitment) unless prior relationship exists* ^Note: Double opt-in may be required	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems or if prior relationship exists*. Opt out regime is applicable
Opt-out/DNC list	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that he/she can opt-out at any time

Gibraltar

	Emarketing	Telemarketing
Governing Laws	Gibraltar GDPR; Data Protection Act; Communications Regulations; E-Commerce Act; (EU Exit) Regulations 2019	Gibraltar GDPR; Data Protection Act; Communications Regulations; E-Commerce Act; (EU Exit) Regulations 2019
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email, and private email (recruitment) unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.
Opt-Out/DNC List	Not applicable	Opt-out Register
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Hong Kong

	Emarketing	Telemarketing
Governing Laws	Part VI(A) of the PDPO; 2021 Amendment Ordinance; UEMO; UEMR	Part VI(A) of the PDPO; 2021 Amendment Ordinance; UEMO; UEMR
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	The Communications Authority has three DNCRs: DNCR for pre-recorded telephone messages; DNCR for fax messages; DNCR for SMS messages

Hungary

	Emarketing	Telemarketing
Governing Laws	AA, ECA, ECSISS; GDPR; ePrivacy Directive and equivalent laws	AA, ECA, ECSISS; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email, and private email (recruitment) unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems or if the person receiving the call has stated that they do not want to be contacted.
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

India

Emarketing

Telemarketing

Governing Laws

SPDI Rules under the IT Act; Direct Selling Rules; DPDP

TCCCP Regulations; Direct Selling Rules; DPDP

Consent Requirements

Consent is not required for a generic business email, individual business email, or private email (recruitment).

Consent is required for B2C and B2B cold phone calls.

Exceptions exist under Section 3.3.10 of the Explanatory Memorandum of the TCCCP Regulations

Opt-Out/DNC List

Not applicable

India’s National Do-Not-Call Registry

Indonesia

	Emarketing	Telemarketing
Governing Laws	Electronic Information Law; GR 71; Kominfo Regulation 20; PDPL	Electronic Information Law; GR 71; Kominfo Regulation 20; Consumer Protection Law
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Ireland

	Emarketing	Telemarketing
Governing Laws	DPA 2018 ; GDPR; ePrivacy Directive and equivalent laws	DPA 2018 ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email or individual business email. Consent is required for a private email (recruitment) unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems, or for marketing calls made to cellphones.
Opt-Out/DNC List	Not applicable	NDD
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Isle of Man

	Emarketing	Telemarketing
Governing Laws	DPEC, GDPR, DPO, DPOA, IR, UCR, UCO	DPEC, GDPR, DPO, DPOA, IR, UCR, UCO
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email or a private email (recruitment) unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls. Consent is required if calls are made using automated calling systems.
Opt-Out/DNC List	Not applicable	TPS
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Israel

Emarketing

Telemarketing

Governing Laws

CL, PPL

Consent Requirements

Consent is not required for a generic business email or individual business email.

Consent is required for a private email (recruitment).

Consent is not required for marketing messages sent to existing or potential customers who have shown an interest, provided that a notice is sent to such customers promptly after their inquiry with the business (Section 30A(c) of CL)

Consent is required for B2C and B2B cold phone calls.

Opt-Out/DNC List

Not applicable

Israel operates a national DNC list.

Italy

	Emarketing	Telemarketing
Governing laws	PC; DIECD; GDPR; ePrivacy Directive and equivalent laws	PC; DIECD; CC; PD; BL; Law 5/2018; MD; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for generic business email, individual business email, and private email (recruitment) unless prior relationship exists*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems
Opt-out/DNC list	Not applicable	DNCR
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that he/she can opt-out at any time

Japan

	Emarketing	Telemarketing
Governing Laws	AUPMR; ASCT; ARTSEM; APPI	ASCT; APPI
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment), unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls.
Opt-Out/DNC List	In relation to transfers of personal data to a third party (only available in Japanese here), published by the PPC).	Not applicable
*Prior relationship exception requires: Prior business relationship between the sender and the recipient, or The recipient is a firm, or individual, engaged in business who publicly discloses its email

Kazakhstan

Emarketing

Telemarketing

Governing Laws

Informatisation Law; Advertising Law; Personal Data Law ; Communications Law

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email or a private email (recruitment).

Consent is required for B2C and B2B cold phone calls.

Opt-Out/DNC List

Not applicable

Kenya

Emarketing

Telemarketing

Governing Laws

Consumer Protection Regulations; Communications Regulations; DPA; General Regulations

Consent Requirements

Consent is required for a generic business email, individual business email, or private email (recruitment).

Exceptions exist under Section 17(3) of the Consumer Protection Regulations

Consent is required for B2C and B2B cold phone calls.

Opt-Out/DNC List

Not applicable

Latvia

	Emarketing	Telemarketing
Governing Laws	Law on Information Society Services; Personal Data Processing Law; Advertising Law; GDPR; ePrivacy Directive and equivalent laws	Law on Information Society Services; Personal Data Processing Law; Advertising Law; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email or individual business email. Consent is required for a private email (recruitment) unless a prior relationship exists*	Consent is not required for B2B cold phone calls. Consent is required for B2C cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: The recipient’s contact details have been acquired within a commercial transaction; Commercial communications are sent for similar products or services of the sender; The recipient has not initially objected regarding further use of their electronic mail address; and The recipient is distinctly given a free-of-charge opportunity to refuse further use of their electronic mail address on the occasion of each further receipt of a commercial communication (by making a submission or sending a notification electronically).

Liechtenstein

	Emarketing	Telemarketing
Governing Laws	Communications Act; DSG; DSV; UWG; ECG; GDPR; ePrivacy Directive and equivalent laws	Communications Act; Distance Selling Act; DSG; DSV; UWG; Distance Selling Financial Services Act; ECG; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment) unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Lithuania

	Emarketing	Telemarketing
Governing Laws	Advertising Law; Personal Data Protection Law; Electronic Communications Law; GDPR; ePrivacy Directive and equivalent laws	Advertising Law; Personal Data Protection Law; Electronic Communications Law; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent requirements for a generic business email are not specifically addressed, however, B2C requirements may apply. Consent required for an individual business email and private email (recruitment), unless a prior relationship exists*	Consent requirements for B2B cold phone calls not specifically addressed, however, B2C requirements may apply. Consent is required for B2C cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Luxembourg

	Emarketing	Telemarketing
Governing Laws	Electronic Privacy Act; Act of 1 August 2018; E-Commerce Act ; GDPR; ePrivacy Directive and equivalent laws	Electronic Privacy Act; Act of 1 August 2018; E-Commerce Act ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. ^Consent is required for an individual business email and private email (recruitment), unless a prior relationship exists.* ^Note: Double opt-in may be required	Consent is not required for B2B cold phone calls. Consent is required for B2C cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Macau

Emarketing

Telemarketing

Governing Laws

Personal Data Protection Act; Consumer Law

Consent Requirements

Consent is required for a generic business email, individual business email, or private email (recruitment).

Exceptions exist under Article 6 of the Personal Data Protection Act.

Consent is required for B2C and B2B cold phone calls

Exceptions exist under Article 6 of the Personal Data Protection Act.

Opt-Out/DNC List

Not applicable

Malaysia

	Emarketing	Telemarketing
Governing Laws	PDPA; Proposed Amendments	PDPA; Proposed Amendments
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Malta

	Emarketing	Telemarketing
Governing Laws	Electronic Communications Sector Regulations; DPA; GDPR; ePrivacy Directive and equivalent laws	Electronic Communications Sector Regulations; DPA; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, and private email (recruitment), unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Mexico

	Emarketing	Telemarketing
Governing Laws	FCPL, CPL, PGC, PGCA, PUFS, PRU, DPL, ECS, AL	FCPL, CPL, PGC, PGCA, PUFS, PRU, DPL, ECS, AL
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment) unless: A prior relationship exists* Contact details are available via public source	Consent is required for B2C and B2B cold phone calls unless: A prior relationship exists* Contact details are available via public source
Opt-Out/DNC List	REPEP, REUS	REPEP, REUS
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Morocco

	Emarketing	Telemarketing
Governing Laws	PPD, ID, CPL, PTL	PPD, ID, CPL, PTL
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment), unless a prior relationship exists.*	Consent is required for B2C and B2B cold phone calls unless prior relationship exists.*
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Nepal

	Emarketing	Telemarketing
Governing Laws	ARA; ARR; Privacy Act; ETA	ARA; ARR; Privacy Act; The Information Technology Bill 2075 (2019)
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Netherlands

	Emarketing	Telemarketing
Governing Laws	Telecommunications Act; Act Implementing the GDPR; Dutch Advertising Code ; GDPR; ePrivacy Directive and equivalent laws	Telecommunications Act; Act Implementing the GDPR; Dutch Advertising Code ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment) unless a prior relationship exists.*	Consent is required for B2C and B2B cold phone calls unless a prior relationship exists.*
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

New Zealand

	Emarketing	Telemarketing
Governing Laws	UEMA, PA, CMG	UEMA, PA, CMG
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment) unless: A prior relationship exists* Contact details are available via public source	Consent is required for B2C and B2B cold phone calls unless contact details are available via public source.
Opt-Out/DNC List	DNC/DNM	DNC/DNM
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Nigeria

Emarketing

Telemarketing

Governing Laws

CCPR, NCA, CCPCA, COA, NDPR, CER

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email or a private email (recruitment).

Consent is not required for B2B cold phone calls.

Consent is required for B2C cold phone calls.

Opt-Out/DNC List

Not applicable

NCC

Norway

	Emarketing	Telemarketing
Governing Laws	PEC; MCA; ECA; ECIS; PDA; GDPR; ePrivacy Directive and equivalent laws	PEC; MCA; ECA; ECIS; PDA; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. ^Consent is required for an individual business email or private email (recruitment), unless a prior relationship exists.* ^Note: Double opt-in may be required	Consent is not required for B2C and B2B cold phone calls. Consent is required if calls are made using automated calling systems.
Opt-Out/DNC List	Not applicable	BRREG
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Pakistan

Emarketing

Telemarketing

Governing Laws

PECA; Spam Regulations; Personal Data Protection Bill

Consent Requirements

Consent is required for a generic business email, individual business email, or private email (recruitment).

Exceptions exist under Section 5.2 of the Personal Data Protection Bill

Consent is required for B2C and B2B cold phone calls.

Exceptions exist under Section 5.2 of the Personal Data Protection Bill

Opt-Out/DNC List

Not applicable

Pakistan has a DNCR

Paraguay

	Emarketing	Telemarketing
Governing Laws	D8000, TL, TLBR, PIL, PILA, CDL, ECL, DECL	DNDL, TL, TLBR, PIL, PILA, CDL, ECL, DECL
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment).	Consent is required for B2C and B2B cold phone calls unless a prior relationship exists.*
Opt-Out/DNC List	Not applicable	No Molestar (the previous platform is currently not applicable)
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Peru

	Emarketing	Telemarketing
Governing Laws	CPC, PDPL, PDPLR, LD, SD, ASL, RASL	CPC, PDPL, PDPLR, LD, SD, ASL, RASL
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email or a private email (recruitment) unless: A prior relationship exists* Contact details are available via public source	Consent is not required for B2B cold phone calls. Consent is required for B2C cold phone calls unless: A prior relationship exists* Contact details are available via public source
Opt-Out/DNC List	Indecopi	Indecopi
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Philippines

Emarketing

Telemarketing

Governing Laws

Data Privacy Act; Data Privacy IRRs; Cybercrime Prevention Act; Consumer Act; Consumer Act IRRs

No Calls Bill; Data Privacy Act; Data Privacy IRRs; Cybercrime Prevention Act; Consumer Act; Consumer Act IRRs

Consent Requirements

Consent is required for a generic business email, individual business email, or private email (recruitment).

Exceptions exist under Section 12 of the Data Privacy Act.

Consent is not required for B2B cold phone calls.

Consent is required for B2C cold phone calls.

Exceptions exist under Section 12 of the Data Privacy Act.

Opt-Out/DNC List

Not applicable

Poland

	Emarketing	Telemarketing
Governing laws	Act of 10 May 2018 on the Protection of Personal Data; Act of 18 July 2002 on the Provision of Services by Electronic Means; TA; Act of 16 April 1993 on Combating Unfair Competition, as amended; Act of 23 August 2007 on Combating Unfair Market Practices; Act of 16 February 2007 on Competition and Consumer Protection; GDPR; ePrivacy Directive and equivalent laws	TA; PSEM ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for generic business email, individual business email, and private email (recruitment) unless prior relationship exists*	Consent is required for B2C and B2B cold phone calls
Opt-out/DNC list	–	–
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that he/she can opt-out at any time

Portugal

	Emarketing	Telemarketing
Governing Laws	16/2022; 58/2019; Article 21; ECL; AC ; GDPR; ePrivacy Directive and equivalent laws	16/2022; 58/2019; Decree; ECL; AC; DCA, 6/99; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email or a private email (recruitment), unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.
Opt-Out/DNC List	For legal persons, kept by the DGC	For legal persons, kept by the DGC
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Romania

	Emarketing	Telemarketing
Governing Laws	ECL, GDPR IL, ECommL ; GDPR; ePrivacy Directive and equivalent laws	ECL, GDPR IL, ECommL ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment), unless prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.
Opt-Out/DNC List	Not applicable, however, Romania operates using the Robinson List with the names of individuals who do not want their personal data processed for direct marketing purposes.	Not applicable, however, Romania operates using the Robinson List with the names of individuals who do not want their personal data processed for direct marketing purposes.
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Russia

Emarketing

Telemarketing

Governing Laws

Personal Data Law; Advertising Law; Information and Information Technologies Law; Law on Communications

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email or a private email (recruitment).

Consent is required for B2C and B2B cold phone calls.

Opt-Out/DNC List

Not applicable

Saudi Arabia

Emarketing

Telemarketing

Governing Laws

Regulations; Telecommunications Act; E-Commerce Law; Bylaws

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email or a private email (recruitment).

Consent is not required for B2B cold phone calls.

Consent is required for B2C cold phone calls.

Opt-Out/DNC List

Not applicable

Serbia

	Emarketing	Telemarketing
Governing Laws	Data Protection Law; Consumer Protection Law; Electronic Communications Law; E-Commerce Law; Advertising Law; GDPR; ePrivacy Directive and equivalent laws	Data Protection Law; Consumer Protection Law; Electronic Communications Law; Advertising Law; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment), unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems or if a prior relationship exists.*
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Singapore

Emarketing

Telemarketing

Governing Laws

PDPA; Spam Control Act

PDPA; Personal Data Protection (Do Not Call Registry) Regulations 2013

Consent Requirements

Consent is not required for a generic business email or an individual business email.

Consent is required for a private email (recruitment).

Consent is not required for B2B cold phone calls.

Consent is required for B2C cold phone calls.

Opt-Out/DNC List

Not applicable

DNC Registry

Slovakia

	Emarketing	Telemarketing
Governing Laws	Act No. 18/2018 Coll.; 2021 Act on Electronic Communications; Act on Electronic Communications; Act on Advertising; GDPR; ePrivacy Directive and equivalent laws	Act No. 18/2018 Coll.; 2021 Act on Electronic Communications; Act on Electronic Communications; Act on Advertising; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment), unless a prior relationship exists*	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	The Office of Personal Data Protection of the Slovak Republic has a list maintained on its website.	The Office of Personal Data Protection of the Slovak Republic has a list maintained on its website.
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Slovenia

	Emarketing	Telemarketing
Governing Laws	Electronic Communications Act; Electronic Commerce Act; Electronic Signature Act; GDPR; ePrivacy Directive and equivalent laws	Electronic Communications Act; Electronic Commerce Act; Electronic Signature Act; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. Consent is required for a individual business email or a private email (recruitment), unless a prior relationship exists.*	Consent is required for B2C and B2B cold phone calls, unless information is in the public domain.
Opt-Out/DNC List	Not applicable	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

South Africa

	Emarketing	Telemarketing
Governing Laws	POPIA; CPA; ECTA; Regulations; Code	POPIA; CPA; ECTA; Regulations; Code
Consent Requirements	Consent is required for a generic business email, individual business email, or private email (recruitment), unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems or unless a prior relationship exists.*
Opt-Out/DNC List	National Opt-Out Database (Note that the obligation not to contact individuals registered on the Database is only binding for members of the DMASA)	National Opt-Out Database (Note that the obligation not to contact individuals registered on the Database is only binding for members of the DMASA)
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Spain

	Emarketing	Telemarketing
Governing Laws	LSSI; LOPDGDD; the Decree ; GDPR; ePrivacy Directive and equivalent laws	Telecoms Law; Consumers’ Decree; the Decree; LOPDGDD ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, or a private email (recruitment), unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Robinson List. Only natural persons. Note that there may also be applicable regional regulations.	Robinson List. Only natural persons. Note that there may also be applicable regional regulations.
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Sri Lanka

Emarketing

Telemarketing

Governing Laws

PDPA

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email or a private email (recruitment).

Exceptions exist under Section 40 of the PDPA.

Consent is not required for B2B cold phone calls.

Consent is required for B2C cold phone calls.

Exceptions exist under Section 40 of the PDPA.

Opt-Out/DNC List

Not applicable

Sweden

	Emarketing	Telemarketing
Governing Laws	Electronic Communication Law; Marketing Act; Law 2018:218; GDPR; ePrivacy Directive and equivalent laws	Marketing Act; Law 2018:218; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, or a private email (recruitment), unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless made through the use of automated calling systems.
Opt-Out/DNC List	Not applicable	NIX-Telefon’s webpage dedicated to companies
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Switzerland

	Emarketing	Telemarketing
Governing Laws	UWG; TCA, as amended; Telecommunications Ordinance; FADP; RFADP; Criminal Code; GDPR; ePrivacy Directive and equivalent laws	UWG; TCA, as amended; Telecommunications Ordinance; FADP; RFADP; Criminal Code; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	^Consent is required for a generic business email, individual business email, or a private email (recruitment), unless a prior relationship exists.* ^Note: Double opt-in may be required	Consent is not required for B2C and B2B cold phone calls. Use of automated calling systems is not permitted.
Opt-Out/DNC List	Not applicable, however individuals can indicate in the telephone directory that they do not wish to receive marketing communications.	Swiss telephone directory
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Taiwan

	Emarketing	Telemarketing
Governing Laws	PDPA; Enforcement Rules of the Personal Data Protection Act	PDPA; Enforcement Rules of the Personal Data Protection Act
Consent Requirements	Consent is required for a generic business email, individual business email, or a private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	Not applicable

Thailand

Emarketing

Telemarketing

Governing Laws

DMA; CPA; PDPA; CCA

DMA; CPA; PDPA

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email or a private email (recruitment).

Exceptions exist under Section 24 of the PDPA.

Consent is not required for B2B cold phone calls.

Consent is required for B2C cold phone calls.

Exceptions exist under Section 24 of the PDPA.

Opt-Out/DNC List

Not applicable

Türkiye

Emarketing

Telemarketing

Governing Laws

E-Commerce Law; E-Communication Law; Data Protection Law; Regulation on Commercial Communication; Regulation on Service Providers and Agent Service Providers in Electronic Commerce; Regulation on Distant Contacts Regarding Financial Services; Communiqué Regarding Electronic Trade Information System and Notification Liabilities; Consumer Protection Law; Consumer Protection Communiqué

Consent Requirements

Consent is not required for generic business email

Consent is required for individual business email, and private email (recruitment)

Exceptions exist under Article 6 of the Regulation on Commercial Communication

Consent is not required for B2B cold phone calls

Consent is required for B2C cold phone calls

Exceptions exist under Article 6 of the Regulation on Commercial Communication

Opt-out/DNC list

Refer to Ministry of Trade. The opt-ins and approvals received, and the right of refusal and opt-outs must be transferred to the IYS within the period determined by the Ministry of Trade.

Ukraine

Emarketing

Telemarketing

Governing Laws

Personal Data Protection Law; Law of Ukraine on Electronic Commerce; Law on Electronic Communications; Law on Advertising

Personal Data Protection Law; Law on Electronic Commerce; Law on Electronic Communications; Law on Advertising

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email or a private email (recruitment).

Consent is not required if the addressee has an option to unsubscribe.

Consent is required for B2C and B2B cold phone calls.

Opt-Out/DNC List

Not applicable

United Kingdom

	Emarketing	Telemarketing
Governing Laws	TKG 2021; DSG; ECG; Media Act; Trading Regulations 1994; GDPR; ePrivacy Directive and equivalent laws	TKG 2021; DSG; ECG; Media Act; Trading Regulations 1994; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is required for a generic business email, individual business email, or a private email (recruitment), unless: A prior relationship exists* The message is not sent for direct marketing purposes The message is addressed to fewer than 50 recipients	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	ECG list; WKO general opt-out list (not applicable to B2B)	Not applicable
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

United Kingdom

	Emarketing	Telemarketing
Governing Laws	PECR; DPA; Consumer Protection from Unfair Trading Regulations; ICO guidance ; GDPR; ePrivacy Directive and equivalent laws	PECR; DPA; Consumer Protection from Unfair Trading Regulations; ICO guidance ; GDPR; ePrivacy Directive and equivalent laws
Consent Requirements	Consent is not required for a generic business email. Consent is required for an individual business email or a private email (recruitment), unless a prior relationship exists.*	Consent is not required for B2C and B2B cold phone calls, unless through the use of automated calling systems.
Opt-Out/DNC List	Not applicable	TPS and CTPS
*Prior relationship exception requires: Email address was obtained from the individual in connection with a prior sale of goods/services; Email address is used to market similar goods/services; Individual has not opted-out from such use; and When the email address is collected and each time it is used, the individual is advised that they can opt-out at any time

Uzbekistan

Emarketing

Telemarketing

Governing Laws

Personal Data Law; Law on Electronic Commerce

Personal Data Law

Consent Requirements

Consent is not required for a generic business email.

Consent is required for an individual business email or a private email (recruitment).

Consent is required for B2C and B2B cold phone calls.

Opt-Out/DNC List

Not applicable

Vietnam

	Emarketing	Telemarketing
Governing Laws	Law on Advertising; IT Law; Decree 91; Circular 22/2021/TT-BTTTT; Decree 15/2020/ND-CP as amended by Decree 14/2022/ND-CP	Law on Advertising; IT Law; Telecommunications Law; Decree 91; Circular 22/2021/TT-BTTTT; Decree 15/2020/ND-CP as amended by Decree 14/2022/ND-CP
Consent Requirements	Consent is required for a generic business email, individual business email, or a private email (recruitment).	Consent is required for B2C and B2B cold phone calls.
Opt-Out/DNC List	Not applicable	The Authority of Information Security, under the MIC, manages a portal

Quebec

	Emarketing	Telemarketing
Governing Laws	CPA, PSA, PPI, PPIA, refer to “Canada”	CPA, PSA, PPI, PPIA, see “Canada”
Consent Requirements	Regulated under Canadian Federal Law	Regulated under Canadian Federal Law
Opt-Out/DNC List	Regulated under Canadian Federal Law	Regulated under Canadian Federal Law

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