The US Partnership Awards recognize the individuals, tech and organizations that build and nurture exceptional performance-based, brand and influencer partnerships that help to drive customer value, loyalty, fuel creativity and act as a catalyst for growth. We feel that partnerships should ultimately drive customer or business value and be creative, supportive and cohesive. Categories for our inaugural awards will cover a broad range of modern partnerships that bridge a number of channels including Partner Marketing (including Affiliate Marketing, Performance-based Partnerships) and Influencer Partnerships.