To those who wonder what is design... It's innovation, use, solutions to simplify and improve people's lives. It is a prospective profession. Building the fundamentals of a brand, intervening in a consumer's life and developing conversations: CBA applies to cover all touch points. We work on the essence of the brand by activating all our expertise: strategy, packaging and activation, retail design and architecture, branding, digital. Today, CBA has 13 offices around the world. Our 300 consultants offer a global perspective and face complex projects in different markets.. Curiosity, structuring and synergy are essential. Our interactions with the network allow us to always inject a multicultural breath into our projects.