Founded in 1995, Alpha Partners is an investment marketing firm specializing in competitive differentiation. Our goal is to create alpha (excess returns) by helping investment firms win, keep and diversify assets under management. Alpha Partners integrates three capabilities: custom research, marketing communications and presentation coaching. Our clients range from start-ups with zero assets under management to mainstream firms with hundreds of billions of dollars under management. Client companies are located in the US, Europe and Asia. Alpha Partners helps investment companies provide clear, memorable answers to the question, “What is your edge in generating alpha?” At the request of our clients, we began offering presentation strategy and coaching sessions in 2000. These sessions are popular and have contributed to a repeat business rate of more than 90%. Alpha Partners has worked with investment teams targeting virtually every market and covering virtually every asset class, from cash management to early-stage venture capital.