Founded in 2005 by Luca Gnecchi Ruscone, L.G.R takes an independent approach to eyewear design and production, blending together traditional Italian methods of craftsmanship, lens technology and a history that dates back to Africa. L.G.R eyewear are entirely handmade in Italy by small artisanal firms, using traditional methods of production in order to deliver an authentic and luxury product. Materials selection is at the very core of L.G.R: only the best is sourced in order to ensure resistant and long lasting products. Cellulose acetate is used for its inherent durability and flexibility allowing the frames to adapt to the wearer’s face over time while stainless steel is used for its strength and design possibilities. Cutting edge technology is at the forefront of lens production and only the best quality tempered mineral glass is used. L.G.R is available for purchase in 3 Flagship Store (Milan, Rome, Florence) and in premium retailers around the world, currently represented in about 500 stores in 30 countries across America, Europe, and Asia. Discover more about our eyewear collections at www.lgrworld.com