Wholesalers to the Cycle Trade Pell and Parker Limited. Supplying the cycle trade for over 100 years and still going strong. Pell and Parker Limited have been wholesalers to the cycle industry for over a century and now we enter the Internet age enabling our customers to view and buy our products online. We stock a very large range of cycles, cycle components and accessories. We are sure we have just about everything for your day to day needs at a very competitive price.