Blueprint, a wedding website and universal registry platform, is located in Seattle and was recently acquired by David’s Bridal in 2018. Since acquisition, we’ve transitioned into the David’s Bridal Digital Product Solutions team (DPS), responsible for solving retail’s most difficult digital challenges and transforming David’s Bridal customer online experiences. The DPS team is tasked with strategizing, designing, developing, and creating engaging experiences across the entire David’s Bridal digital ecosystem, with Blueprint being just one of the many digital products in the works. Our team is an agile, lean, and fun group of experts in designing systems for UX, visual design, content strategy, product management, and information management.