Fred Wergeles & Associates is a high-performance boutique consultancy that helps clients grow their businesses. We are specialists in strategic and tactical business assessments and market intelligence collection and analysis. Our breadth and depth of experience and unique “low-resource” approach enable clients, regardless of size or industry, to reap measurable benefits by integrating market and competitive intelligence into their marketing and sales initiatives, strategic planning and product or service development. We integrate advanced collection and analysis techniques, proven business transformation processes and leading edge information technology solutions to provide our clients with “best-in-class” capabilities. Our expertise enables clients to rapidly assimilate and exploit critical market information in four ways: • Market and Competitive Assessments – FW&A provides comprehensive market and competitor analysis to support long-range strategic planning, marketing and sales campaigns, product development initiatives, and merger & acquisition activities. • Outsourced CI Services – For some firms, FW&A becomes a “virtual” CI team for the company and routinely provides them with the specific intelligence they need. This eliminates the need for sizable internal resources, and may therefore be a more cost-effective option for the client. • Integrated System Design, Development and Implementation – FW&A, working in partnership with our clients, creates a competitive intelligence collection, analysis and reporting system that provides time-critical, focused market intelligence to senior managers. This system is customized to seamlessly fit into our clients’ organizations. • Customized Coaching, Mentoring and Professional Development – For clients with an existing or developing CI team, FW&A can provide training for employees in all aspects of advanced collection and analysis techniques.