Our Story: We love real food that tastes great. We call ourselves TRUWOMEN because our products, our team and the way we run our company are all about empowering women and creating the world we want to see! Made with the Best: We asked women what they wanted. Here's what we heard: GREAT TASTE, real ingredients, just enough protein, and no bloat-causing sugar alcohols. Then we got to work. Designed with taste first, our products are made entirely with real, nutritious, plant fueled ingredients. Our bars include at least 12 grams of protein and are vegan, dairy-free, soy-free, gluten-free,and non-GMO and kosher. Our powders have 15 grams of protein and are only 90 calories per serving. Creating a Better Business: We built our company, hiring women in most of the leadership positions and committing to pay equity across the board. We focus every dollar the company spends on vendors that are female founded, female owned, or teams where women are equally represented. And beyond that, we ask these vendors to elevate women in their organization or risk losing our business to a vendor that does. This is about much more than protein. It's a movement to change culture and business practices. It is amazing to be part of and we can't wait to help it grow.