We design turnkey smart greenhouses for citizens who want to produce their own food by combining the most sustainable and efficient production techniques on a reduced surface. We propose a self-production tool that covers 60-80% of the needs of a family, or 400kg of vegetables and fruit per year. Every Pionneer starting to grow his food with a greenhouse also joins a support community made of agronomists and fellow users. They share daily questions, tips, pictures... with lots of enthusiasm. Since the beginning of the 2020 health crisis, the company has noticed a clear change in the relationship of citizens with food. There is namely a growing need for emancipating from the long food supply systems. Indeed, conventional distribution was strongly impacted and weakened, especially in cities. Furthermore citizens are becoming more and more environmentally conscious, looking for ultra-local, ultra fresh fuit and vegetables, as well as grown without pesticides.