To bring the world back into balance, you’ve got to enjoy doing it. The way we eat is a significant factor for change. We give our customers the opportunity to find the balance between individual taste and social well-being. We do this by offering tasty food products that substitute animal proteins with local plant proteins. Everyone can make the change and it can taste great doing it: balance with taste. Our delicious vegetarian and vegan products made from sun-ripened plant proteins are ideal for anyone looking for a hearty, tasty and sustainable way of eating. Our guiding principle is: "from field to fork". This is the operational principle of a fully integrated value-added chain, beginning with the careful selection of seeds to cultivation, harvest, manufacture, logistics, packaging and sales. All links in this chain are committed to acting sustainably. We believe that the time is now. More and more people are deciding to go ‘flexitarian’ as they want to eat less meat. At amidori, we are finding new ways to make sure people on a plant-based diet get everything they need without sacrificing anything in terms of health or enjoyment, all while helping to preserve the environment, nature and animals.