GameBake is a game distribution platform that provides end-to-end distribution, monetisation and marketing solutions for all games. Developers and publishers that use GameBake’s intuitive platform gain access to the infrastructure to immediately reach and monetise exciting global markets. GameBake's KILN distribution core is completely agnostic - it simply helps place your game in front of billions of users of global app stores, web platforms and social media services, while the MAYO monetisation platform bakes in the monetisation mix needed to scale your games successfully. Founded in 2019 by mobile games developers Michael Hudson, Rocky Grant and George Abdallah, GameBake works with leading global platforms such as Huawei’s AppGallery and Samsung’s Galaxy Store, as well as renowned publishers and IP owners including Atari and Banijay. GameBake is a Red Herring Top 100 Europe award winner and is co-funded by Innovate UK.