WHAT WE DO: If you print Direct Mail, you know that your Clients: - Demand better response rates & more leads - Repeatedly ask for new ideas & ways to engage their market ("bring us something new!") - Are secretly spending more & more of the print budget on digital ads You likely also know that it's possible to create Direct Mail campaigns that work WITH digital media for dramatically better results ... but with limited time, staff, & resources, how do you offer these services? That's where we come in. HOW WE HELP: We help Printers solve this challenge so they can offer a new Direct Mail add-on service with healthy margins. It all starts with adding a Personalized URL ("PURL") & Personalized QR Code ("PQR") to the Direct Mail — but that's just the tip of the iceberg. It's everything unseen that makes all the difference. HOW WE DO IT: You can add these new services to your Direct Mail by having us do all the work (just send us your mail files) or get trained to use the MindFire software to do it yourself. In either case, our mission is simple: To help you SUPERCHARGE the Direct Mail you offer your Clients. WITH MINDFIRE, YOU CAN: 1: Add Personalized URLs & Personalized QR Codes to each mailer so that each recipient can respond quickly & easily online 2: When recipients respond online, you display a dynamic Landing Page or Microsite that is personalized & contextualized to each person. 3: The Landing Page or Microsite is designed to covert the response into a Lead 4: As you generate Leads, send them to your Client's CRM & to their sales team in real-time for immediate follow-up 5: Each step of the way, you capture more data about each respondent. This means you have more data for personalized follow-up Emails, SMS, Ringless Voicemail (all powered by MindFire) ... & more print! CLIENTS: Here are just a few that use MindFire to supercharge their Direct Mail: BMW Microsoft Harvard Facebook Shutterfly Cenveo Fiserv Sourcelink And 15,000+ more!