The Springboard Company is a marketing research and consulting firm that knows how to translate key consumer insights in to revenue. We help our clients, some of the most recognizable brands in the world, add value to their companies through focusing on the business from a consumer lens and focus. Success Today's successful companies are relying more and more on out-sourced "intellectual" capital for assistance in their new product efforts. The Springboard Company has a proven track record of creating, testing, and launching new consumer products. Our unique methodology promised to deliver you better new product concepts, in less time and more economically than could typically be done in-house. Experience The Springboard Company brings to your company a unique combination of experience, training, and knowledge acquired from years of working on the brand battlefield. We are not an advertising agency nor a graphic design firm "moonlighting" in the new products field. We are new product specialists and we will deliver innovative and workable solutions to your marketing challenges. Specialize At the Springboard Company we specialize in listening. Our credo is "We begin life with two ears and only one mouth, and we should always use them in that proportion!" We listen to you. We listen to consumers. Good listening leads to the development of new insights about consumer needs and motivations. Smart listening and understanding leads to breakthrough innovations and solutions.