15 years and counting. Since 2004 we have successfully pushed the limits of creativity and technology to meet highly effective measures of digital products and services for modern brands. Business support tools. Innovation and profit growth go hand in hand. Strengthen your business with our authorial, proven to be effective tools. AF.commerce We manage sales and aftersales process in e-commerce and we build the consumer-brand relationship at the online sales site. - customer journey optimization - UX / UI - rich content / karty produktowe - B2C/B2B platforms - e-merchandising - content production - analytics - aftersales AF.training High competences and effective communication are a team strength. We support business development, responding to the needs of employees to acquire knowledge. - training platform - RWD e-learning - microlearning - new technologies: AR, VR and MR - gamification - training videos - webinars - technological support for stationary training AF.lab A source of knowledge about consumer motivation for an effective business. We conduct comprehensive and innovative research, developed in cooperation with the neuromarketing authorities. 1. BTL/ATL - emotional and cognitive responses to brands and products - emotional and cognitive responses to video materials - engagement analysis 1. digital - research on the UX of websites - A/B testing - research on the engagement - research on the attractiveness of the layout 1. e-commerce - optimization of a conversion paths - shopping motivation study - customer’s journey analysis - testing the effectiveness of a product cards 1. e-learning - research on the UX of e-learning materials - research on the effectiveness of training materials Cooperation: Politechnika Poznańska, KUL Cognition Lab