Founded by former Lionsgate executives Mike Polydoros and Will Preuss, PaperAirplane is the first-of-its-kind Cinema Channel Marketing Agency. Designed to work with Exhibitors, Studios and Marketplace Partners to create a one-stop solution for all cinema channel and in-theatre marketing opportunities. PaperAirplane is uniquely positioned in the marketplace to assist in the creation, coordination and logistical support needed in today’s world of Cinema Marketing. By focusing on each individual partner’s specific asset set PaperAirplane is able to create, communicate, coordinate and execute marketing initiatives specific to each Exhibitor partner (large and small). Using a customized content and a targeted marketing approach, PaperAirplane can deliver unique programs to the marketplace, finding multiple touch points to engage consumers of all ages and demographics.