We do not know enough about what is in our food. Those “antibiotic-free”, “never-ever-antibiotic” and “hormone-free” labels you see on packaging? They are based on producer assertions and rarely, if ever, validated through testing. FoodID works with forward-looking companies to enable food transparency and the authentication of brand label claims. The FoodID platform tests for the presence of antibiotics and other adulterants in meats and poultry. The platform is comprehensive – testing for 7 drug families representing 95% of the most common antibiotics and beta agonists administered via feed and water. It is rigorous - with sufficient sensitivity to detect even low levels of substances. All while working in near real time – at the speed of modern livestock production. We are ranchers, scientists and technologists dedicated to building a future where everyone knows what’s in their food.