ATIPICI and THE PLAYOFFS by ATIPICI are the two realities of Take Care srl, the network of 15+ physical retail stores in Italy with two e-commerce shops dedicated to the world of streetwear and US Sports. Since the opening of the first store in Turin in 2003, ATIPICI has been a point of reference for the young subcultures of the made-in-Italy street scene, with constant new openings in the heart of major Italian cities. Hip-hop style, community energy and passion for music and urban sports - such as dance, skate, BMX, basketball and other American sports - are the true ATIPICI DNA. A dynamic mix of contemporary, young and fresh lifestyle that transversally meets different generations and generates the unique atmosphere ATIPICI Shops are known for. Instore and online at atipicishop.com and theplayoffs.com, boys and girls of all ages can find a wide range of the most famous brands of sneakers, streetwear and NBA, NFL, MLB and NHL fangear; but not only. The ATIPICI Shops are also the space for big names from the Italian rap scene such as Salmo, Guè, Fabri Fibra and from the international sports scene, such as the NBA champion, Jaren Jackson Jr., to be the location for their Meet & Greets and for the presentations of their flagship projects. The mission is to bring the vision of style and lifestyle by ATIPICI to the world. An invitation to be fully yourself and stand out!