GuruGo, by NeuroCrafters , is the first and only personal wearable device which eliminates self-limiting beliefs and negative self-talk and replaces them with highly empowering thoughts and beliefs. GuruGo achieves this by utilizing proprietary technology, which guides the brain into optimal states of consciousness, regardless of whether the user is an experienced meditator or not, and during each session anchors strong, long-lasting empowering thoughts and beliefs into the subconscious mind. These new, empowering beliefs drive required action and instill healthy habits which allow anyone to improve their life in nearly any category they wish including increased relaxation, better sleep, improved self-confidence, reduction of procrastination, smoking cessation, wealth creation, improved general health and well-being, weight loss, increased sex drive and performance, and deepening of love and work relationships. GuruGo has been in development since 2009, and the final prototype will be released in the coming weeks to create a powerful proof-of-concept throughout the health, wellness, and personal development community. At the same time, a GuruGo crowdfunding campaign will be launched on Kickstarter to raise the capital necessary to bring this life-changing technology to market.