Sparkroom is an award-winning, cloud-based SaaS technology designed to maximize marketing efforts. Our proprietary software helps marketers grow conversions while controlling the cost of acquisition by integrating marketing data, automating marketing processes and providing marketing analytics that drive smarter decisions and a more optimized budget. This technology is designed to help you drive results. Transforming marketing channels into measurable lead generation sources, Sparkroom is the campaign management technology used by the Digital Media Solutions (DMS) managed services team, but it was built for self-service campaign management. The DMS managed services team develops, executes and optimizes integrated, cross-channel marketing campaigns on behalf of our clients. Awards won: 2016 Most Valuable Technology in Education Gold & Best Marketing Agency in Education Silver LeadsCouncil LEADER Awards, 2015 University Business Readers’ Choice Top Product, 2015 Integrating Marketing + Technology Targeting Award