ECO FARM | THRIVE SOCIETY is a collective of mission-driven individuals, farms, and companies working together to realize the true potential and power of the cannabis plant. We achieve this through education, innovation, relationship building, technology, supply chain empowerment, and utilizing business as a force for good. Through our statewide wholesale marketplace, we are working to redefine transparency and accountability within the green economy. Our goal is to streamline the supply chain while preserving the heritage and legacy culture in California. We do this by aligning with professional, value-driven companies who are focused on making a positive impact in the world and have a story to tell. As big industry and consolidation set in, we are working to shape a meaningful and long-lasting place for the communities that have been a part of the industry and who have helped pave the way for current legislation. As the California cannabis industry matures, our vision is to ensure that the original cannabis culture—those who have fought the good fight for generations—persists.