Promax is the largest member association for the global entertainment marketing profession. Our community represents thousands of individuals working at the world’s leading media brands, marketing and creative agencies, and content providers. Since 1956, Promax members have created the most relevant brands in pop culture, introduced generations of audiences to powerful entertainment content, and inspired passionate fandom. The annual Promax Conference brings together the top marketing and design teams from across the industry to explore new strategies, network, and showcase the greatest creative in entertainment marketing. The Promax Awards are the world's premier celebration of outstanding achievement in entertainment marketing and design. Across eleven regional and global competitions, the Promax Awards honor the teams harnessing the latest strategies to drive audiences, create value, and build the biggest brands in entertainment.