We are a cosmetic company, created with the intentions of empowering men and women, through motivation and confidence. Our "Choose to be:" lipstick line focuses on the qualities that we believe, everyone should embrace. The "why not" campaign, takes a look at normal situations that individuals tell themselves they can't do, while we at 1927 believe, you can do anything. Our products contain vegan, clean, and cruelty-free ingredients. We are women owned, run, and founded.