The Office of Applied Strategy is an independent strategy firm. We operate as a hybrid between a management consulting firm, brand strategy agency, and think tank — with a focus on brands at the intersection of culture and technology. We partner with business and creative leaders operating at the forefront of culture and technology such as Prada, Netflix, Sequoia Capital, and David Zwirner. Select clients: Netflix, Prada, Sequoia Capital, Nike, Valentino, David Zwirner, Versace, Virgil Abloh, Ariana Grande, Arca, Diageo, Estee Lauder, Farfetch, Matchesfashion, Miu Miu, and Karat Financial. We partner with business and creative leaders to create full-stack brand systems for established and emerging businesses: brand positioning, cultural insights, business development, advertisement campaigns, financial modeling and beyond. In doing so, we often work with brands to solve for key questions around new business models and growth opportunities. Additionally, we publish research on brand strategy topics in partnership with media publishers and other research institutions including Highsnobiety and Boston Consulting Group. Research papers are available upon inquiry. Reach out to us about case studies and research papers: info@officeofappliedstrategy.com.