Alex Inbound Marketing provides performance-driven marketing activities to help businesses who sell to businesses improve their lead generation processes and results online. What is Inbound Marketing? ‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾ Inbound Marketing refers to the marketing activities that work better to attract people to your business, and support traditional outbound marketing activities such as advertising, direct mail and telemarketing. Inbound Marketing Process ‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾ ✔ Digital Strategy - Have a GamePlan, which is a road-map to your business success. ✔ Attract Visitors - Attract the right type of visitor to your website. ✔ Generate Leads - Convert visitors into quality lead. This includes form and phone inquiries. ✔ Close Customers - Transfer these qualified leads into customers. ✔ Delight Promoters - Spread your business online, make your customers your promoters. Key Activities / Services ‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾‾ - Content Creation - Website Design and Development (using HubSpot) - Search Engine Optimisation (SEO) - Pay-Per-Click (PPC) / AdWords - Landing Pages / Conversion Optimisation - Social Media Marketing (LinkedIn, Facebook, Twitter etc.) - Email Marketing & Lead Nurturing - Marketing Automation It all starts with the Inbound Marketing strategy, so we understand your business and customers. We’ll put together an Inbound Marketing GamePlan to identify key activities for your business success. Visit www.alexinboundmarketing.com.au Call us: 0413 455 408