Hire Matt or John to speak at your next meeting or event! Winning Tomorrow Starts Today Is your organization ready for tomorrow? Do your leaders understand the people shaping it today? Matt Thornhill and John Martin, founders of SIR's Institute for Tomorrow think tank, are futurists, generational experts, authors and provocateurs. They help leaders in organizations and communities learn what's coming and what to do about it today. For over 50 years SIR has researched and studied the key trends that are shaping the future. And the people who will make it happen. Now, we teach leaders how to become futurists themselves, by sharing our data-driven insights via keynote speeches, workshops, and training events around the world.