We work with in-house marketing teams and executives within high-tech and tech-enabling companies, and with marketing agencies who service them, to deliver strategic programs and creative content to achieve business goals. -- Our niche -- Our niche is creating content for all-things-tech. Our content marketing services span the creation, production, integration and measurement of content. Our engaging, high-performing content services include the full scope of content marketing from blogs to videos, landing pages to case studies, collateral to keynote speeches and everything in between. -- Our team -- As marketing and communications professionals, we create content not as a stand-alone asset but as a part of the marketing and communications puzzle. Key messages, positioning, personas, tone of voice, funnels, SEO optimisation, call to action, KPIs - these are terms we work by. We think and write like marketers, and we enjoy being accountable - so expect measurability. We love tech and enjoy explaining how tech improves business outcomes and people's lives. -- Our clients -- We work with creators of tech - like cloud and SaaS companies - and also tech-enabled companies who are using technologies to build hardware, software, algorithms and platforms to better service their customers. And we have experience working with FinTech, EdTech, MarTech, AgriTech, MedTech, RegTech, LegalTech and eCommerce companies, to name a few.