Heather Sweet (SMC) has worked on multiple marketing platforms. I have found there is no one way to create a marketing strategy. Each industry is unique and has different strengths. My hope is through working together is we find where your company’s strengths lie and we can highlight those. I have walked many paths in my career – technical writer, project coordinator, event planner, researcher, analyst, designer, layout specialist, and planning strategist. As a result, I have a unique ability to manage multi-disciplinary projects and have a high functional ability to navigate complex challenges. Although, real-world experience has proven my strengths boil down to the following: • Seeing three steps beyond the initial step is invaluable • Success outweighs credit • Project planning is a good first step, but the execution is compulsory • Soliciting an editor is a necessary grace – obtaining an editor is an act of humility – listening to an editor is a stroke of genius A little something personal about me, I moved from Illinois to Chattanooga, TN to follow my passion for rock climbing and the outdoors. My husband and I have two kids. We love camping, boating, and climbing. My favorite quote of recent is: “Of all the paths you take in life, make sure of few of them are dirt.” John Muir