Founded in 1993, Avalon has helped more than 70,000 customers find peace of mind. With a five-star rating and over 1,000 reviews on Trustpilot, Avalon is the UK’s most trusted funeral plan provider. Avalon is proud to be a registered member of the Funeral Planning Authority. We strive to treat all our customers with respect, dignity and transparency. Avalon staff are highly trained to deliver an excellent standard of service, to ensure all customers are empowered to make the choice that is right for them. With a head office in Wilmslow, Cheshire, Avalon also provides funeral plans in Spain, Portugal and Cyprus. Avalon Europe offers British expats the same high level of service, with a range of funeral plans that allow them to fix the cost of funeral director fees and make important decisions in advance.