We’re a strategic foresight consultancy. Founded and led by Chief Analyst Marsha Lindsay, our studies, presentations, workshops, and playbooks help C-Suites, Boards and marketers more easily prepare for the future, and in ways that provide pre-emptive advantage, profitable growth and aligned teams. (Testimonials on Founder’s LinkedIn page and LFandS.com.) Those valuing our work includes the Fortune 100, multi-nationals, regional firms, national and global trade associations, VC-infused startups; think tanks like Monitor Deloitte’s at UC Berkeley and Zurich’s Gottlieb Duttweiller Institute of Economic and Social Studies, World Business Forum, SXSW, Columbia University’s Executive MBA program; conferences from London to NYC, LA to Beijing. Our thought leadership has been showcased in Medium, Forbes, Fast Company, Ad Age, Becker’s Healthcare CFO, CEO World and Chief Executive. We focus on 4 interrelated forces destined to test every executive and challenge the future viability, competitiveness and profitable growth of every organization: -Potent but little-known emerging marketplace dynamics around which every organization must now cast their operations, workforce recruitment, competitive advantage, future business model. -Marketing, “purpose” and innovation strategies forecast to be the most effective at accelerating growth and margin in 2-3 years, in contrast to those widely used today. -The emergent convergence of business strategy with marketing strategy; implications for operations, revenue models, C-Suite and Board responsibilities, brand strategy, strategic planning. -Because typical approaches to strategic planning are proving no match for the times or the above trends: A new approach, well-vetted and validated to be easier and more effective. Ensuring our work is effective, we’ve our own global think tank of successful executives, entrepreneurs, researchers and thought leaders. They span countries, industries, ethnicities and experiences.