CLE is a team of artists, designers, and professionals dedicated to and guided by the belief that beauty lies in embracing your natural self, in finding freedom in fluidity, and welcoming the truths hidden in imperfections. We are not beauty insiders, experts, or cosmetic industry veterans; we are real women. All of our products are formulated with non-toxic, vegan, and cruelty-free ingredients. As a brand we believe the use of animals or animal byproducts in the production of beauty products is unnecessary and archaic. Creating products that are non-toxic and ethically-made is a pillar of who we are and a testament to the products themselves; that we can create effective skincare & makeup without the use of traditional, harmful ingredients only furthers our intent to create modern products for the modern individual. Above all, our mission is to design with purpose and versatility, bearing in mind that the very best products are ones that nurture your most natural state.