CB Social Media Management helps local businesses engage customers through social media marketing and management. Using the CB Social Media Management software and social media content, businesses can grow customers with social media. CB Social Media Management aids in the process of gaining website traffic or attention through social media sites. CB Social medias management programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself. CB Social Media Managements form of advertising is driven by word-of-mouth, meaning it results in earned media rather than paid media.