As a Major Toy wholesaler and Distributor in GCC . Toys play a crucial role in enriching the learning and play experiences in kids. Choosing the right toys at the right age could be quite daunting. But when you have them categorized according to age group and available at all major outlets including online stores, and you have a whole gamut of options to choose from, it is not much you have to complain about. The objective of Rollup kids is about enriching the play experiences of kids in the Middle Eastern countries with innovative, branded quality toys from across the world while ensuring that we adhere to the cultural and regional sensitivities and values of the people.