Lusha Plays

Buying signals

Act on real account changes like job moves, growth, and updates to time outreach and prioritization.

Buying signals

Build a weekly GTM digest for the whole team

This Claude prompt builds the Monday-morning GTM digest for the whole team — Lusha signals from the last 7 days, pipeline thread movement from Gmail, data quality alerts for contacts on active deals, and upcoming meeting prep from Calendar — all posted to a single Slack channel before the week starts. One read, four sections, one thing to act on today. Built on Claude with the Lusha, Gmail, Google Calendar, and Slack connectors.

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Build a signal-based ICP report for the demand gen team

This Claude prompt scans ICP segments for buying signal density via Lusha — counts funding rounds, exec hires, and headcount surges per segment, ranks segments by signal density rather than total count, and returns a heat map with recommended budget shifts for the demand gen team. Know where intent is highest before allocating spend. Built on Claude with the Lusha and Slack connectors.

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Prioritize your accounts for the week

This Claude prompt scores every account against three live inputs — Lusha buying signals, open Gmail threads, and upcoming Google Calendar meetings — and returns a P1–P4 ranked list with one specific action per account. Run it Monday morning. Work through the list in order. Built on Claude with the Lusha, Gmail, and Google Calendar connectors.

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Use buying signals to time outreach perfectly

This Claude prompt checks what's actually happening at a target account right now via Lusha's signals layer, cross-references any prior email history in Gmail, and returns a specific timing recommendation — NOW, SOON, HOLD, or COLD APPROACH — with a verified contact and a specific opening angle. Reaching out at the wrong moment is the most common reason a good pitch gets ignored.

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Alert the team when a target account shows a buying signal

This Claude prompt scans target accounts for buying signals via Lusha, checks Gmail to see whether anyone already has a thread with the account, and posts a Slack alert with the verified contact and one specific suggested first move — before the window closes. Built on Claude with the Lusha, Gmail, and Slack connectors.

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Write the outreach when a contact changes jobs

This Claude prompt fires when someone you know changes jobs. Lusha validates where they landed and checks whether the new company is a fit. The output is a verified contact, a quick ICP read, and one outreach message written for the specific relationship — past customer, warm prospect, or cold — ready to send while the move is still fresh. Built on Claude with the Lusha connector.

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Flag renewal risk on existing customers

A Claude prompt that scans your customer book for deterioration signals that precede churn — executive departures, layoffs, lawsuits, M&A as the acquired party. Built for CS leadership wanting 90-day warning, not 30-day surprise.

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Identify expansion signals on existing customers

A Claude prompt that scans your customer book and surfaces which accounts are showing expansion signals — funding rounds, hiring surges, leadership changes, new product launches. Built for CSMs and Account Managers running expansion plays.

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Surface buying signals on closed-lost accounts

A Claude prompt that scans closed-lost accounts and surfaces the subset where a real re-engagement trigger has fired since the deal was lost — new CRO, fresh funding, product launch, or hiring surge. Connect Lusha and run.

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Find accounts with stacked buying signals

A Claude prompt that scans an account list and finds the ones firing multiple buying signals at once — funding plus hiring plus leadership change. The short list of accounts to call this week, ranked by signal density. Powered by Lusha.

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Build a weekly signal digest on your saved territory

A Claude prompt that runs a weekly signal digest on your saved territory — fresh funding rounds, hiring surges, leadership moves, and product launches across your accounts, ranked by intensity. Built for the Monday morning rhythm.

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Get a single-account signal brief before the call

A Claude prompt that pulls a structured pre-call brief on a single target account — every recent signal, leadership change, M&A event, product launch, and hiring shift in one scan. Built for AEs running discovery and CSMs running strategic reviews.

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Monitor CRM contacts for promotions and company changes

A Claude prompt that scans your CRM contact list for promotions and company changes — surfacing who in your pipeline just got a new mandate, and which contacts moved on. Connect Lusha and run.

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Check buying signals on your target account list

A Claude prompt that takes your target account list and surfaces which accounts have recent funding rounds, hiring surges, or news events worth acting on. Built for AEs working active territories and ABM teams prioritizing the week.

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Prioritize outreach with buying intent signals

Sales

Stop treating every lead as cold. Layer real-time company and contact signals, like funding, hiring surges, and job changes, into your Clay workflows to reach out exactly when the window of opportunity opens.

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Detect job and company changes with Lusha bulk enrichment

Ops

Turn your CRM into a living database by automatically detecting when your champions change jobs or companies using Lusha’s bulk enrichment.

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Use real-time company signal enrichment for HubSpot

Ops

Automatically enrich HubSpot contacts with Lusha Signals—and update associated company records when changes are detected.

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Track champion job changes

Ops

Automatically detect when customer champions change jobs—and trigger the right follow-up at exactly the right moment.

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Track all contact signals automatically

Ops

Automatically enrich HubSpot contacts with real-time Lusha signals—so your team always knows when intent, influence, or context changes.

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Capture company signals and broadcast alerts

Ops

Automatically enrich HubSpot accounts with monthly Lusha company signals and activate workflows when buying intent spikes.

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Track contact promotions and create new opportunities

Ops

Detect contact promotions in real time and automatically trigger upsell or expansion workflows in HubSpot.

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Get alerts when your contacts are promoted

Ops

Automatically detect contact promotions and alert your team the moment buying power changes.

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Trigger upsell workflows using signals

Ops

Automatically trigger upsell and expansion workflows when contacts gain seniority or decision-making authority.

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Auto-update Salesforce roles

Ops

Automatically update Salesforce account roles when Lusha detects contact promotions—so your CRM reflects real buying power as it changes.

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Auto-enrich companies from Discord messages

Ops

Turn Discord chatter into actionable account intelligence—automatically enrich every company mentioned in your selected channels with verified firmographics.

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Salesforce account auto-updates with Lusha Signals

Ops

Keep Salesforce accounts current with real growth signals—no manual research, no stale employee counts.

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Job-change reactivation workflow

Ops

Re-activate past inbound leads the moment they change jobs without any manual LinkedIn detective work or stale lists.

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